News — corecubed

  Since Halloween is coming up, we thought we'd focus our monthly educational webinar on something that makes many small business owners cringe with fright – Facebook marketing. With all the buzz about social media these days, and with the new Google emphasis on engagement and interaction, are you using Facebook as well as you can to get results? Is learning how to be a better social networker something that you should invest time and money to do? Don't miss our free webinar, Using Facebook for Marketing: Trick or Treat? on October 30th. You'll learn: How to create engaging content...

Getting your website ranked highly on search engines should be among your top inbound marketing goals, and search engine optimization, or SEO, is one of the prime things you can do to ensure higher rankings. However, because Google's search algorithms seem to be in a constant state of flux, SEO becomes a difficult DIY project for most site owners. That's where Home Care Agency Marketplace's SEO service can help. Our web and SEO experts can perform an extensive baseline SEO report on your website to find out what is working well and what areas of your agency's site could use...

Best-sellers deserve some recognition! And, we want to share what has helped so many new private duty business owners who may not have yet found the key to unlock their success. A complete manual that includes policies, procedures and all the forms you need to start or grow a non-medical private in-home care business, the Private Duty Business Manual is an extraordinary industry resource. Written by our very own home care marketing expert and industry leader, Merrily Orsini, MSSW, this manual is known among industry professionals as the "ultimate home care how-to". The Private Duty Business Manual is an easy-to-read...

How do I target referral sources? What resources should I include on my agency's website? Does it make sense for me to blog or participate in social media? How do I improve my search engine ranking? These are all excellent questions to ask when you're either taking the online marketing plunge for the first time or if you're reevaluating your marketing strategy. If you missed corecubed's MOST Home Care Marketing webinar on Tuesday, you missed out on the answers to these questions and many more. (Not to worry, you can still view the recording.)  The MOST program offers agencies an exclusive...

As potential referral sources, patients, clients and family members become more search-centric when they need products and services, they are looking online, specifically to social media to help make purchase decisions. There is no quicker way to evoke influence than via visual image, which is why home care social media marketing just got Pinteresting. With the meteoric rise of social media newcomer, Pinterest, home care and private duty marketing has the opportunity to transform itself and create fresh and more visual campaigns that resonate with users, while driving the agency’s website up in the search engine rankings. However, social media...